Monday – Saturday · 09:00 – 17:00 Unit 11, Hulton Street, Stoke-on-Trent, ST1 6AU
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Privacy notice

Last updated August 2026.

Who we are

Paramount Cars Stoke, Unit 11, Hulton Street, Stoke-on-Trent, ST1 6AU. You can reach us on 01782 839947 or sales@paramountcarsstoke.co.uk.

What we collect

When you send an enquiry through this website we collect the name, phone number, email address and message you give us, plus which vehicle or service the enquiry relates to. We do not ask for payment details through this website.

Why we use it

Solely to respond to your enquiry, arrange a viewing or test drive, provide a valuation, or progress a purchase or import you have asked us about. The lawful basis is our legitimate interest in responding to people who contact us, and where relevant, taking steps at your request before entering a contract.

Who we share it with

We do not sell your data. We may share the minimum necessary with a finance provider if you ask us to explore finance, or with a shipping or registration agent if you ask us to import a vehicle. Our website hosting provider processes data on our behalf.

How long we keep it

Enquiry records are kept for up to 24 months, or longer where we have a legal or accounting reason to retain purchase records.

Your rights

You can ask us for a copy of the information we hold about you, ask us to correct it, or ask us to delete it. Contact us using the details above. You also have the right to complain to the Information Commissioner's Office at ico.org.uk.

Cookies

This site uses a single session cookie to keep enquiry forms secure against cross-site request forgery and to prevent duplicate submissions. It expires when you close your browser and is not used for advertising or tracking.

Note for the site owner: please review this notice with your own advisor before launch and confirm it reflects how you actually handle customer data.